Bitget
About us Bitget is one of the world's leading digital assets ecosystems.
With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com.
Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance.
What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions.
We are one of the fastest growing companies in the digital asset sector.
If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of digital currency, then look no further than Bitget!
Own content and growth on X (Twitter) as the primary channel, crafting an attention-grabbing brand voice and an approachable, human persona.
Build and operate a trading-focused KOL partnership network; plan listings, trading competitions, AMAs, and related programs to drive registrations, deposits, and trading conversion.
Requires excellent English, solid understanding of trading, and the ability to spark conversation and engagement around hot topics and market cycles.
Content strategy: create from a trader’s perspective Market-sense-driven content: not posting for the sake of posting.
Build a content calendar based on your read of market action, funding rates, long/short ratios, and hot narratives.
Know when to post technical analysis, when to drop memes, and when to issue risk reminders.
Produce content traders love: personally craft or direct “strong-hook” posts—instant takes on sharp selloffs, funding-rate arbitrage callouts, or deep order book analysis for newly listed perps.
Build an authoritative trader persona: in replies, DMs, and Spaces, you’re not just a social admin—you’re a practitioner with a point of view.
Field trading questions, speak trader lingo, and shape a professional, sharp, and relatable brand personality.
KOL partnerships: make friends as a trader Build the “trading circle” network: you’re already in the scene, with contacts among top traders, copy-trading leaders, quants, and community owners via WeChat/TG.
Convert these insider connections into ecosystem partners.
Co-create professional content: not just ads.
Co-host live market breakdowns, post-mortems on liquidation cascades, strategy discussions, even bull–bear debates—content that carries real trading value, not marketing noise.
KOL incubation and alignment: spot promising traders before they blow up; use platform resources (distribution, copy-trade features, rebate policies) to help them build a personal brand and create deep, long-term alignment.
Event planning and execution Listings and feature launches: plan launch cadence, warm-up and distribution matrix, on/off-platform coordination, synchronized pushes with media and KOLs.
Trading-led activities: trading competitions, quest/check-in tasks, leaderboards and incentive designs; integrate platforms like Galxe/Zealy/Layer3.
Offline/conference tie-ins: joint events, side events, and Spaces around TOKEN2049, KBW, and similar to amplify brand awareness and lead generation.
Data, compliance, and collaboration Metrics dashboard: impressions, engagement rate, net follower growth; clicks, registrations, deposits, and trading conversion; run A/B tests on content and partnerships.
Risk and compliance: respect jurisdiction-specific promotion limits, disclosures and disclaimers; anti-scam/phishing alerts and rapid incident handling.
Cross-team alignment: sync narratives and timing with Product, Trading, Operations, Marketing, PR, and Legal to create a closed-loop process.
What you'll need Strong Chinese and English; able to produce high-quality content and host in both languages, and handle business communication.
Trader at heart: live trading experience (spot or derivatives).
Deep understanding of greed, fear, FOMO, and FUD; you know slippage, depth, liquidations—and can have substantive conversations with trading KOLs.
Attention-capturing skill set: expert at hooks, agenda-setting, newsjacking, and social virality mechanics. 1+ years in social/content/community operations (crypto or fintech preferred); proven X (Twitter) case studies with measurable results.
Own or can rapidly build trading KOL resources; capable of negotiation, contracting, and end-to-end project delivery.
Data-driven: fluent with UTM/short links, attribution, and dashboards; can read both trading data and ops data; can distinguish airdrop hunters from true trading contributors.
Tools and execution: familiar with X Pro/TweetDeck, scheduling and listening tools; understand Galxe/Zealy/Layer3 task platforms and running Spaces.
Comfortable with a fast pace and cross-time-zone work; able to respond during major market sessions.
You are a known trader/copy trader with your own follower group or paid community.
Experience at a top exchange in community or marketing, owning recruitment and management of trading KOLs.
Light design/video editing skills; can produce short clips or memes that resonate with traders.
Familiarity with CEX/DEX ecosystems, AMMs, aggregators, and on-chain analytics tools. 岗位概述: 全面负责 X(Twitter)主阵地的内容与增长,打造有“注意力抓手”的品牌声音与亲和的人设。 搭建并运营交易向 KOL 合作网络,策划上线/交易赛/AMA 等活动,驱动注册、入金与交易转化。 需要优秀英文能力、对交易有理解、擅长在热点与市场节奏中制造话题与互动。 岗位职责: 内容策略:用交易员的视角做内容市场嗅觉驱动内容:不再是为了发而发。你需要基于对盘面、资金费率、多空比、热点叙事的理解,制定内容日历。知道什么时候该发技术分析,什么时候该发 meme,什么时候该提示风险。 产出交易员爱看的内容:亲自操刀或指导产出具有“强钩子”的推文——可能是对某个暴跌的即时解读,可能是对资金费率的套利机会提醒,也可能是某个新上线合约的深度盘口分析。 打造“懂王”人设:在评论区、DM 和 Spaces 里,你不是一个小编,而是一个有交易观点的从业者。能接住用户的交易提问,能用行话和用户打成一片,塑造专业、敏锐、接地气的品牌人格。 KOL合作:用交易员的身份交朋友建立“交易圈”人脉:你本身就混迹于交易圈,微信/TG里存着头部交易员、带单师、量化大佬、社区群主的联系方式。你将负责将这些“圈内好友”转化为我们的生态合作伙伴。 共创专业内容:不只是简单的发广告。而是和KOL一起解盘、复盘爆仓行情、探讨交易策略、甚至发起多空辩论。让合作内容本身就有交易价值,而不是营销垃圾。 KOL孵化与绑定:发现那些有潜力但还没火起来的交易员,用平台的资源(流量、跟单功能、返佣政策)帮他们打造个人IP,形成深度利益绑定。 活动策划与执行上线与功能推广:上市节奏规划、预热与分发矩阵、站内外联动、媒体与KOL同步 交易驱动活动:交易赛、打卡任务、榜单与奖励机制;结合 Galxe/Zealy/Layer3 等任务平台 线下/大会联动:TOKEN2049、KBW 等期间的联合活动/Side Event/Spaces,提升品牌声量与线索 数据、合规与协同指标看板:展示/互动率/粉丝净增、点击/注册/入金/交易转化;内容与合作 A/B 测试 风险与合规:不同法域的推广限制、披露与免责声明、反诈骗/钓鱼提示与快速处置 跨团队协作:与产品、交易、运营、市场、公关与法务对齐节奏与口径,形成闭环 任职要求: 中英文能力突出,能以中英文高质量产出(文案与主持)并进行商务沟通; 交易员底色。你有实盘交易经验(无论是现货还是合约),深刻理解交易员的贪婪、恐惧、FOMO和FUD。你懂滑点、懂深度、懂爆仓,能和KOL聊到点子上。 有抓“注意力”的能力:擅长打造高参与度的开头、话题设置、热点跟进与社交裂变玩法 1年以上社媒/内容/社区运营经验(加密或金融科技优先);有操盘 X(Twitter)成功案例与可量化成果 拥有或可快速拓展交易 KOL 资源,具备洽谈、合约推进与项目落地能力 数据导向:熟悉 UTM/短链、归因与看板;能基于数据优化内容与合作。能看懂交易数据,也能看懂运营数据。能区分哪些KOL带来的是羊毛党,哪些带来的是真正的交易贡献者。 工具与执行:熟悉 X Pro/TweetDeck、排期与监听工具;了解 Galxe/Zealy/Layer3 等任务平台与Spaces运营 能适应快节奏与跨时区,重大市场时段可机动响应 加分项 你自己就是一个小有名气的交易员/带单师,有自己的粉丝群或付费社区。 你曾在头部交易所的社区或市场部门,负责过交易类KOL的招募与管理。 具备轻量设计/视频剪辑能力,能自己剪出几个让交易员会心一笑的短视频,或者用一张梗图引爆社区。 熟悉 CEX/DEX 生态、AMM、聚合器与链上数据工具 Why Bitget?
Bitget is the world's leading web 3 platform for copy trading and one of the world's largest and most respected exchanges We are a global company with staff members from over 50 different countries and regions We are growing and looking for world-class ambitious talents to help us continue this journey We have a streamlined structure that empowers employees to work efficiently, delivering the best results in a short timeframe We offer competitive salaries and benefits Blockchain technology and digital assets have the potential to change finance in a way no other technology can - be part of it!
If you are ambitious and believe that digital assets could be the next financial and technological revolution, please apply!
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