Overview
We are seeking a strategic and transformational business leader to serve as Senior Vice President & General Manager, Commercial Operations for one of the world’s leading B2B technology media, marketing services, and audience intelligence organizations. This executive will have end-to-end leadership responsibility for the operational performance, customer experience, delivery excellence, and strategic evolution of Foundry’s commercial delivery organization, ensuring the company consistently delivers measurable outcomes for clients while supporting sustainable growth and profitability.
Operating as the General Manager of Commercial Operations, this leader will oversee the strategy, execution, and performance of global teams spanning:
- Lead Generation Operations
- Advertising Operations
- Marketing Services Delivery
- Data Operations
- Performance Analytics
- Client Experience Excellence
The SVP & GM will work in close partnership with the Chief Revenue Officer, Chief Marketing Officer, Product leadership, and Technology leadership to maximize revenue realization, strengthen customer outcomes, improve operating leverage, and accelerate innovation across Foundry’s commercial solutions portfolio.
This role requires a leader who can blend operational excellence, commercial acumen, customer-centricity, and organizational leadership to build a world-class operating model that powers Foundry’s continued evolution as a modern media, data, and marketing services company. This is an in-office position, based in either Boston, New York, or San Francisco.
Key Responsibilities
Commercial Operations Leadership
- Serve as General Manager for the Commercial Operations organization, responsible for operational performance, customer outcomes, and long-term value creation.
- Lead the strategy and execution of a global organization supporting approximately $100 million in annual revenue.
- Define and execute the long-term operating roadmap across all commercial delivery functions.
- Identify opportunities to expand capabilities, improve scalability, and create competitive differentiation.
- Establish a modern operating model that balances growth, customer experience, profitability, and efficiency.
Revenue Realization & Customer Outcomes
- Own the successful delivery and execution of all client commitments across demand generation, content syndication, advertising, marketing services, and data-driven solutions.
- Partner closely with Sales leadership to maximize revenue attainment, client retention, and account expansion opportunities.
- Establish operational frameworks that ensure programs consistently deliver measurable customer outcomes.
- Drive accountability for campaign quality, lead quality, client satisfaction, renewal readiness, and overall customer success.
- Ensure operational excellence across all customer-facing delivery functions.
Commercial Strategy & Executive Partnership
- Partner with the Chief Revenue Officer to ensure commercial commitments are deliverable, scalable, profitable, and capable of producing exceptional customer outcomes.
- Partner with the Chief Marketing Officer to optimize campaign effectiveness, customer engagement, audience insights, and market-facing performance.
- Collaborate with Product, Technology, Data, Finance, and Customer Success leaders to align business strategy with operational execution.
- Serve as the primary bridge between commercial strategy and delivery execution across the organization.
Delivery Excellence & Operational Innovation
- Establish world-class operational standards, governance models, service-level expectations, and quality frameworks.
- Drive continuous improvement initiatives that improve efficiency, responsiveness, quality, and profitability.
- Lead transformation initiatives focused on automation, AI adoption, workflow modernization, and scalable delivery models.
- Develop operational systems that enable growth without proportional increases in cost structure.
- Foster a culture of innovation and accountability across the organization.
Data & Intelligence Strategy
- Oversee Data Operations and Performance Analytics as strategic business functions.
- Ensure the quality, integrity, governance, and scalability of Foundry’s audience, prospect, and intelligence assets.
- Develop operational frameworks that maximize the value of first-party data, audience insights, and intent-driven capabilities.
- Partner with Product and Technology teams to improve data utilization, measurement methodologies, and AI-enabled decision making.
- Establish performance measurement frameworks that provide visibility into campaign effectiveness, customer outcomes, and business impact.
Business Leadership & Value Creation
- Own the operational performance of a business supporting approximately $100 million in annual revenue.
- Improve delivery economics, customer lifetime value, retention, profitability, and operational leverage.
- Establish goals and metrics across customer experience, service delivery, operational efficiency, and financial performance.
- Translate corporate strategy into actionable operating plans and measurable business outcomes.
- Partner with Finance on budgeting, forecasting, workforce planning, and resource allocation.
- Identify opportunities to develop new service capabilities, operational innovations, and scalable delivery models that create long-term enterprise value.
Leadership & Organizational Development
- Lead and develop a high-performing global organization of approximately 150 professionals.
- Build leadership succession plans and organizational capabilities that support future growth.
- Recruit and develop top operational, analytical, and customer-focused talent.
- Foster a culture of accountability, collaboration, innovation, and continuous improvement.
- Serve as a key member of the company’s Executive Leadership Team.
Qualifications
- 15+ years of executive leadership experience within B2B media, marketing services, demand generation, advertising technology, SaaS, data, information services, or related industries.
- Experience operating as a General Manager, SVP, COO, or senior operational leader with responsibility for large-scale commercial delivery organizations.
- Proven success leading organizations with 100+ employees across multiple functions and geographies.
- Demonstrated ability to scale commercial operations while improving customer outcomes and profitability.
- Deep understanding of demand generation, marketing services, digital advertising, customer success, analytics, and data-driven business models.
- Experience leading transformation initiatives involving automation, AI, operational modernization, or organizational redesign.
- Strong financial acumen with experience managing budgets, operating plans, and revenue-supporting organizations.
Key Competencies
- General Management & Business Leadership
- Commercial Operations Strategy
- Revenue Realization & Customer Outcomes
- Data & Intelligence Strategy
- Operational Excellence & Process Innovation
- Organizational Transformation
- Financial & Business Acumen
- Executive Stakeholder Management
- Cross-Functional Leadership
- Talent Development & Organizational Effectiveness
Impact of the Role
This role will shape the future operating model of Foundry and serve as a critical driver of customer success, operational excellence, and enterprise value creation. As the executive responsible for transforming commercial opportunity into customer outcomes and realized revenue, the SVP & GM, Commercial Operations will sit at the center of Foundry’s growth strategy. By integrating delivery excellence, audience intelligence, operational innovation, performance analytics, and customer experience, this leader will create the operating foundation that enables sustainable growth, stronger client relationships, and long-term competitive advantage.
For individuals assigned and/or hired to work in applicable jurisdictions, Foundry includes a reasonable estimate of the compensation range for this role. This accounts for the wide range of factors considered in making compensation decisions, including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications.
A reasonable estimate of the compensation for this role is $300,000 plus bonus.