Senior Product Manager, Tokenization

About Bullish

Bullish is an institutionally focused global digital asset platform that provides market infrastructure and information services. These include: Bullish Exchange – a regulated and institutionally focused digital assets spot and derivatives exchange, integrating a high-performance central limit order book matching engine with automated market making to provide deep and predictable liquidity. Bullish Exchange is regulated in Germany, Hong Kong, and Gibraltar. CoinDesk Indices – a collection of tradable proprietary and single-asset benchmarks and indices that track the performance of digital assets for global institutions in the digital assets and traditional finance industries. CoinDesk Data - a broad suite of digital assets market data and analytics, providing real-time insights into prices, trends, and market dynamics. CoinDesk Insights – a digital asset media and events provider and operator of Coindesk.com, a digital media platform that covers news and insights about digital assets, the underlying markets, policy, and blockchain technology.

Reports to:

Director - Product Management, Exchange Product

Position Overview
We are seeking an ambitious Product Manager to lead the development and execution of Bullish’s tokenization strategy. You will define the end-to-end lifecycle for tokenized securities—including money market funds (MMF), equities, and real-world assets (RWA)—leveraging blockchain rails to enhance efficiency and liquidity.

This role focuses on bridging traditional market infrastructure with the digital asset space, coordinating with exchange executives, regulators, and technical teams to deliver institutional-grade solutions. You will drive the product strategy for issuance, trading, and settlement, ensuring all products meet strict regulatory standards across global jurisdictions.

Responsibilities:

• Define and own the end-to-end product vision for tokenized offerings, including asset lifecycle management (issuance to secondary trading) and core platform operations.

• Specify requirements for operator interfaces and APIs to streamline essential asset operations (e.g., issuance, burning, pausing) and manage configurable multi-organizational approval workflows.

• Manage the automation of corporate actions via smart contracts, including dividends, stock splits, proxy voting, and revaluation.

• Manage the overall product strategy and roadmap, ensuring alignment with all internal and external stakeholders. Secure buy-in for the product vision from internal executives and key external partners.

• Develop use-cases, product requirements and prototypes, working closely with Engineering

• Support Marketing with the creation of customer focused messaging and content (e.g. product awareness/launch)

• Collaborate with Engineering, Legal, Compliance, and Operations teams to ensure the technical reliability, scalability, and regulatory alignment of our tokenization offering.

• Architect strategies for making tokenized assets composable within DeFi.

• Perform in-depth analysis of the global tokenization landscape and competitive dynamics to identify innovative product advantages.

Experience & Qualifications:

• Education: Bachelors or advanced degree in Finance, Economics, Computer Science, or Engineering.

• Experience: 5+ years in product management within financial services, with at least 3 years focused on blockchain, tokenization, or digital assets.

• Blockchain Knowledge: Strong command of token standards (ERC-20, Token 2022), smart contract patterns, and compliance-aware protocols with embedded transfer restrictions.

• AI/LLM Proficiency: You don’t just read about AI; you use it. You have a functional understanding of how LLMs work and a vision for how they apply to supercharge your work.

• Communication: Outstanding skills for conveying complex technical and regulatory concepts to C-suite stakeholders and diverse audiences.

Extra Points:

• Industry Knowledge: Familiarity with the cryptocurrency, blockchain, digital assets, real-world asset (RWA) tokenization and digital securities issuance.

• You bring a problem solving mindset to the table at all times! No problem is too big.

• A passion for staying updated on the latest trends in digital assets and AI.

Bullish US LLC & CoinDesk Inc. are committed to offering competitive compensation and benefits. The anticipated base salary for this position is $130,000 - $150,000 + discretionary annual target bonus + performance incentives/benefits. Offered salary will be reflective of job related knowledge, skills and commensurate experience.

Bullish is proud to be an equal opportunity employer. We are fast evolving and striving towards being a globally-diverse community. With integrity at our core, our success is driven by a talented team of individuals and the different perspectives they are encouraged to bring to work every day.