About the Role
You will identify and prioritize agency and platform partners and build senior relationships across the ecosystem. You will define commercial models enable agency adoption develop integrations create co-selling and go-to-market programs and use partner feedback to guide product priorities. You will represent the role in executive meetings industry events and customer conversations.
Requirements
- 8+ years of experience across agency partnerships advertising technology performance marketing business development platform partnerships or digital advertising sales
- Deep familiarity with the performance marketing and creative ecosystem
- Strong network across agencies holding companies or relevant technology platforms
- Understanding of agency pricing margins differentiation and technology adoption
- Understanding of creative performance across paid social search video commerce and digital media
- Experience with technology or product partnerships involving creative tools advertising platforms martech commerce social platforms or APIs
- Track record of turning ambiguous partnership opportunities into commercial or product outcomes
- Experience working across Sales Product Marketing and Engineering
- Ability to build and iterate without an established playbook
- Experience spanning agency or advertising sales and partnerships or business development
- Experience in a performance marketing agency creative agency adtech company or advertising platform
- Experience building a partner or ecosystem motion from 0 to 1
- Experience with AI-generated creative voice video localization or generative media
- Familiarity with creative production and media budgets between brands and agencies
Responsibilities
- Identify and prioritize agency and platform partners
- Build senior partner relationships
- Define partnership models commercial terms and incentive structures
- Enable agencies to use creative products in marketing and client workflows
- Develop product and platform integrations
- Move partnerships from concept to launch and measurable adoption
- Build enablement co-selling referral and joint go-to-market programs
- Analyze agency economics and AI-enabled value creation
- Monitor the AI creative landscape customer use cases and competitive dynamics
- Use partner and customer feedback to shape product priorities
- Represent the role at industry events conferences executive meetings and customer conversations
Benefits
- Annual discretionary professional development stipend
- Annual discretionary social travel stipend
- Annual company offsite
- Monthly co-working stipend if not located near a main hub